The Top 5 Free SEO Tools: Website Owners Should Use

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Search engine optimization (SEO) is more important today than ever before and it’s expensive too because of huge competition. If you’re looking to get started with SEO or want to achieve better results with minimal financial investment, Free tools are the way to go, here are the 5 best free SEO tools to use.

1. Google Analytics

Google Analytics can help with SEO too. Use it to get web stats and search insights. It tracks every inch of traffic your website gets. It also shows keyword insights on what terms people use to land on your pages. You can find it under Acquisition > Search Console > Queries or Acquisition > Campaigns > Organic Keywords.

Google Analytics is an invaluable resource that is virtually indispensable to any digital marketer serious about SEO.

2. SEMrush

SEMrush is an excellent keyword research SEO tool that, among other things, makes it easy to find out what keywords any page on the web is ranking for.

It provides detailed information about those keywords including their position in SERPs, the URLs to which they drive traffic and the traffic trends over the past 1 yer.

SEMrush also offers more features and unlimited access with various paid plans. While they’re not cheap, you can get started with a 14-day free trial, if you want to test out the premium features.

3. Woorank

Woorank provides a list of SEO improvements in seconds. First, you get an overall SEO score. Then the tool shows clearly how to improve your website on the page and off-page activities.

It generates an SEO score for your site and an actionable “Marketing Checklist,” which outlines steps you can take to fix any problems with your site’s SEO.

Another cool feature of this free tool is the social shareability pane. This section provides social network data such as the number of likes, shares, comments, backlinks, and bookmarks across popular social networks.

5. Ubersuggest

Type a keyword and Ubersuggest scrapes hundreds of Google autocomplete keywords for you. It also gives information about search volume, CPC and competition.

An excellent feature of Ubersuggest is its ability to filter out keywords that you’re not interested in from search results.

The tool also returns handy data for each keyword including the search volume, CPC, and level of competition.


Getting started with SEO has never been easier than it is today. There are numerous free SEO tools such as the ones above that are available to SEO newbies and digital marketers on a tight budget. These free tools offer a lot of great features and when used properly, can produce remarkable results & get huge hit.

So find a tool that works for you and make the best of it.

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